2013
The Nicor Gas Home Energy Efficiency Rebate Program offers residential customers rebates for the purchase and installation of high efficiency equipment and home improvements. From June 2012 through September 2012, the Program ran a highly effective marketing campaign known as Summer Staycation. The Summer Staycation marketing campaign was a uniquely themed, seasonal, limited-time promotion aimed to move bundled or highest- tier energy efficiency measures. The promotion was the first in the nation to offer a tiered rebate promoting ENERGY STAR’s Most Efficient List in the heating/cooling category, making the Nicor Gas Energy Efficiency Program an industry leader to move the market toward higher efficiency furnaces.